Getting on a Walmart or Sam's Club shelf isn't the finish line. We run the business after the buy — the velocity, the repeat, and the category growth that decide whether you expand or get cut.
We carry your Walmart and Sam's Club business end to end — the category read, the retail readiness, the merchant relationship, and the growth after the buy. You get a senior merchant on your business instead of another full-time hire.
There's no version of this where you outgrow us. The bigger your business gets at these two retailers, the more there is to do — and we're built to keep going, not to hand you off.
We look at your growth strategy, and if there's real work there, we build the plan and go execute it with you. Scoped to a specific problem — a category read, launch prep, line-review readiness — and held to the same standard as everything else we do.
A retail service or insight provider? Our advisory work for you is its own thing — see Advisory.
Assess, Ready, Commit. Your business at Walmart or Sam's Club is a story a merchant reads — and it earns its next chapter, or it doesn't. Here's how we make sure it does.
We read your category the way the merchant in it will — your line, your gaps, your path. It's the opening move of every engagement and the proof of judgment in the first conversation, not a product sold on its own.
Item setup, supplier agreement type, OTIF, replenishment — the unglamorous machinery that sinks unprepared suppliers — and a selling story built the way a merchant weighs it: category role, modular fit, margin, and the few things that actually move a yes.
We represent you with the merchant — customer-first, so everything we push for is something they want too. Then we commit to the part that decides everything: replenishment, modular cycles, promotions, and a proactive stance on growing the merchant's category. The placement is where the story starts, not where it ends.
Where your items actually rank on velocity and repeat. Which problems are fixable before the next line review, and which are already lost. What your merchant is measured on this year, and where your business helps or hurts it. What kills you at the next reset if nothing changes. Ninety days, not thirty, because a real read takes a data pull, a modular cycle to look at, and at least one merchant conversation — depth, not speed. We never sell a guaranteed yes. The value of our work is in the results we accomplish — and results show up in the data.
A brand or supplier with demand proven somewhere else — DTC, Amazon, regional grocery, specialty, or a club test that worked — real ambition at Walmart or Sam's Club, and no trusted Bentonville presence. We're starting with brands and suppliers in Food and Consumables, and Consumables includes health and beauty — the merchant experience behind us covers every aisle. We fix the retail path, not the product.
However you're covered today, we meet you there:
That's real work, and it shows you know your business. We put a senior merchant on it with you — the depth of a full Bentonville team without another full-time hire.
Getting in is a real skill — and growing on the shelf is a different one. If year one is flattening, we pick up the business where the placement left off.
Whoever represents you carries your name into the room. If the cultural fit isn't there, you're allowed to want better — and worth a conversation to see if we're it.
Our sharpest fit: a brand already on the shelf, doing fine, and ready to be great.
Sam's Club. One of the most powerful retail engines on the planet. Everything is different — the member, the pack, the value math, the curated SKU count — but the same DNA runs below the surface. For the right product and real member value, we love helping our brands thrive at Sam's.
We're a growth brokerage for Walmart and Sam's Club, based in Bentonville, Arkansas. We take brands from good to great — we represent you with the merchant and run your business after the buy: replenishment, OTIF, modular cycles, promotions, and the category growth that decides whether you expand or get cut.
It means your brand is thriving — and keeps growing — because it's making a meaningful contribution to the category, not just taking a facing from the brand next to you. Merchants build their plans around items that grow the whole category, which is why that kind of growth survives resets and earns expansion.
No — and you should be wary of anyone who does. A merchant's yes can't be bought, and we don't sell guarantees at all. The value of our work is in the results we accomplish — velocity, repeat, and category growth you can see in the data. Within the first 90 days, you know exactly where you stand in your category.
Everything that happens once your item is on the shelf — replenishment, OTIF, modular cycles, promotions, and the ongoing read on velocity and repeat. It's where a placement either becomes a business or quietly dies before the next reset — and it's the half of the job we're built around.
We're starting with brands and suppliers in Food and Consumables — and Consumables includes health and beauty — with demand proven somewhere else and real ambition at Walmart or Sam's Club. Our sharpest fit is a brand already on the shelf, doing fine, and ready to be great. We hold one brand per product segment, so your line is only ever ours.
You'll get a straight read on where you stand in your category — and what we'd do first.